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    Market Research Analysts and Marketing Specialists

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    Description

    Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

    Job Code
    13-1161.00
    Sample Job Titles
    Business Development Specialist, Communications Specialist, Demographic Analyst, Market Analyst, Market Research Analyst, Market Research Consultant, Market Research Specialist, Market Researcher.
    Level of Education, Training & Experience Required
    4 - Considerable Preparation Needed
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